Monday 30 January 2012

City Silhouettes

















I have come across some beautiful photography by Jasper James, a Beijing based photographer who has also worked in New York and London over the past few years. This series is titled City Silhouettes. The project captures a unique angle of people and the places they live. It also captures a sense of wonder of looking above a city, with the awe of expansion. 

Thursday 26 January 2012

Limits Cuff








We've just been told we're receiving an early delivery today of these little beauties from our favourite accessory brand BENAH! These amazing limits cuffs come in Bright and Brushed gold, and will look fabulous dressed up, or alternatively we love them paired with jeans and a white tee like Benah have styled them in these pictures from their blog  http://thebenah.blogspot.com/. Get in quick smart x

Also read Refinery 29's little piece on Benah's new collection, arriving in store soon..

Monday 16 January 2012

Dress Up Winter 2012


                    






                    
































Here is a sneak peek of the beautiful new collection from Dress up, titled 'Industriale', Inspired by ruins and 
demolitions depicted in Yves Marchand and Romain Meffre's photographic diary 'Ruins of Detroit' and also Antonioni’s 1960′s film ‘Red Desert’, which is set in industrial Ravenna in the 1960's, Dress Up's new collection is a muted palette of black, taupe, shale, camel and sepia with fantastic accents of bright cherry, paprika and teal. The collection features Steph's signature high waisted slim trousers, patch pocket tees, dresses and sweaters, corduroy trousers with bows on the back, and peter pan collars. We have had fantastic feedback from customers and a fast sell out from her last range, so stay tuned for updates on the new delivery in store, and quickly fall in love, like we have xx

Wednesday 11 January 2012

Winter 12 Sneak Peek: Bigeni Basics















Here is a sneak peek of the first winter 12 range to hit alfies store at the end of February.
It seems a little early to be promoting the new winter ranges, seeing as though summer reared its head so infrequently, but the new season is fast approaching and we'll be sharing with you each week the lovely new collections that will be arriving in store!

And who better to introduce and ease us into Winter than Gary Bigeni with his a beautiful range of  transeasonal  basics in grey, black, navy, camel and stripes all done in beautiful fabrics with his signature draping.
His new collection has grown and developed since the last one, introducing new shapes, more stripes and a new range of colours in your favourite styles.

In store Feb xx

Tuesday 3 January 2012


alfie's store new year clearance sale
20 to 75% off *
begins today! Friday 30th of December
... while stock lasts.
hope to see you soon and have a  
H A P P Y  N E W  Y E A R !
regards, alfie's store.

* only on selected items. Sale excludes all Aesop products. 

Image by Ben Giles.